SWOT analysis

SWOT analysis is a strategic planning tool used to identify and evaluate the strengths, weaknesses, opportunities, and threats of a project, business, or organization.

It involves analyzing the internal and external factors that affect the success of the project, business, or organization, and using this information to develop strategies to maximize strengths and opportunities while minimizing weaknesses and threats. The analysis is often conducted as a brainstorming exercise and the resulting information is used to form recommendations and strategic plans for the future.